


Shape Trends Dominate 2026
Diamonds are evolving beyond round classic solitaires. Unique and elongated shapes are taking center stage. David Simsom
💎 Oval Cut — soft curves + flattering length for a timeless yet modern look.
💎 Emerald Cut — architectural and sophisticated with step facets.
💎 Marquise & Pear — dramatic shapes that elongate the finger.
💎 Antique & Elongated Cushion — vintage grace with contemporary appeal, inspired by celebrity rings. Cullen
Why Unique Elongated Shapes Are Popular
These cuts create the illusion of larger size and unique personality — perfect for engagements that are both classic and memorable.
👉 Insider Tip: East-West orientations (placing elongated stones horizontally) are gaining traction for a fresh twist on familiar cuts. 100layered cake
